People have so many different options of witches.
Some people try it on like a new outfit, see how it looks, like the look, keep the look, but it never goes deeper than a look.
Some people want to see what it can do for them. Get my boyfriend back. Curse that person who <whatevered> me. GIVE ME TONS OF MONEY.
Many people see witchcraft as something solemn and serious and not any fun at all.
Still more people think witches and thing women in long black dresses and pointy black hats.
An awful lot of people still see it as evil and scary.
And, to be fair, I guess that (because everyone's path is their own path) all of these are valid ways of looking at the craft and at witches. Like I was once told, if you know one person with autism you know one person with autism. If you know one witch, you know one witch.
But magic, witchcraft, whatever, doesn't have to be all serious and solemn. It doesn't have to be black and white. It is certainly not a woman thing (men are witches too) or a straight thing or an anything in particular thing. Magic can certainly be silly and I (Granny Fricket) welcome you to Silly Magic.